An Opulent Experience of Indulgence

2024 New Year's Eve Experience

Live Ball Drop Party at M Social Hotel

ENJOY a Customized NYC Experience in Style

Experience the pinnacle of New Year’s Eve luxury with our NYC New Year’s Eve Experience, featuring the 2024 New Year’s Eve Gala in Times Square at M Social Hotel.

Enjoy opulent gourmet dining, unlimited champagne, and top-tier entertainment with panoramic views of the Times Square Ball Drop. To complete your client’s NYC New Year’s Eve experience, our Experience Designers will help you add hotel accommodations, airport/hotel luxury transport, unique NYC tours and/or other travel services. This is the chance to enjoy a New Year’s Eve vacation like never before, enveloped in luxury and style. 

Travelsavers advisors, get your clients booked today for this once-in-a-lifetime experience! Everything is commissionable.

2024 New Year's Eve Gala

A Live Ball Drop Party at M Social Hotel

Event Date: December 31, 2023 

Start Time: 8:00 PM 

End Time: 1:00 AM 

Duration: Approx. 5 hours 

Venue Address: Beast & Butterflies Bar & Lounge at M Social Hotel (226 W 52nd Street, 7th Floor)

Check-In Point: Baggage area on the ground level

Capacity: 400 guests

Age Requirement: 21 and over

Dress Code: Holiday festive cocktail attire

Step into a world of opulence as you ring in the new year in the heart of Times Square. Our 2024 New Year’s Eve Gala at M Social Hotel promises an unforgettable evening of unparalleled luxury and excitement along with guaranteed panoramic views of the Times Square Ball Drop. Enjoy gourmet delights and a premium open bar with unlimited champagne. Indulge in live music, DJ beats, and captivating live performances by exceptional entertainers. Our upscale indoor venue and the 5,700 square foot outdoor terrace set the stage for an elegant night of celebration. Join us for a New Year’s Eve like no other! 

Experience the New Year’s Eve Gala like a VIP, relishing the indoor venue above the lively street crowds or stepping onto the terrace to bask in the excitement below. All guests are GUARANTEED a live view of the Ball Drop on New Year’s Eve during the entire evening. No other Times Square venue can offer the same experience in a luxurious manner.

New Year's Eve Gala Inclusions

* General Admission: First-come-first-serve indoor and outdoor seating available.

* VIP Tables and Prime VIP Ball Drop View Tables available for additional purchase.

* New Year’s Eve hotel & transport package available for additional purchase.

* The event organizer retains the right to alter event features, and Beyond Times Square will have no control over such modifications.

Ring in the New Year with an Other Worldly Celebration

Program Rates

Sample Itinerary

Let our Experience Designers assist you in crafting your ideal personalized itinerary!

  • Luxury Chauffeured NYC Airport Transport to Manhattan
  • M Social Hotel New Year’s Eve Accommodations King-Bedded Room for 12/30 & 12/31*
  • Private NYC Christmas Holiday Lights-Horse and Carriage Ride in Central Park and Fifth Avenue
  • General Admission to New Year’s Eve Gala in Times Square at the M Social Hotel**
  • Luxury Chauffeured Manhattan Transport to NYC Airport 

* Additional nights can be purchased to extend your stay.

** Admission to the New Year’s Eve Gala at M Social Hotel is not sold separately; it is part of a CUSTOMIZABLE New Year’s Eve package that includes hotel accommodation, luxury chauffeured transport, or private NYC tours.

Starting from


Per Guest

Minimum Booking Requirements

  • Option 1: NYE Gala admission + 2-night hotel accommodations with round-trip airport/hotel luxury transport 
  • Option 2 (if hotel is not needed): NYE Gala admission + 2 NYC tour experiences

Purchase your NYC New Year's Eve Experience today! Secure your booking before the rates increase as the event date approaches.

Contact Our New Year's Eve Concierges to Book Your Experience

NYC New Year's Eve Experience Contact Form

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About M Social Hotel Times Square

An Oasis Above the Hustle and Bustle

Discover the vibrant M Social Hotel Times Square New York, your gateway to the pulsating energy of Times Square. Surrounded by NYC’s dazzling lights and dynamic culture, the contemporary hotel rooms offer a unique haven for travelers. Located in the heart of Manhattan, with sweeping Times Square views, the modern hotel grants easy access to Broadway shows, the Theater District, Central Park, and Fifth Avenue. Immerse yourself in the vibrant culture of NYC at the newly rebranded 4-star Millennium Hotel.

★★★★ 4-Star Accommodations

Nestled in the heart of Manhattan, M Social’s 480 rooms feature a spacious work area, mini-fridge, in-room safe deposit box, and ensuite bathroom with a rain shower, ensuring your comfort. The hotel’s signature restaurant, Beast & Butterflies, offers world cuisine, and a bar & lounge allow you to enjoy panoramic Times Square views from both inside and the wrap-around outdoor terrace…the perfect venue to see the ball drop on New Year’s Eve!

Frequently Asked Questions (FAQs):

A: All guests are GUARANTEED a live view of the Ball Drop on New Year’s Eve during the entire evening. No other Times Square venue can offer the same experience in a luxurious manner.

Yes. Please contact us for more information at or call (800) 999-8160.

A: Yes, you need to present your photo ID to be admitted to the NYE Gala.

A: Parking may be available at local garages, but in prior years the NYPD has closed entry to those garages in the “lockdown zone” early in the day. As well, limousine or private vehicle service into the “lockdown zone” is not available for the event. We can help you arrange a 2-night minimum hotel stay at the event venue – the M Social Hotel Times Square. Please contact us for more information at or call (800) 999-8160.

A: On December 31 the NYPD closes access to the area from 40th Street up to 59th Street. The only entrances into this zone are from 6th Avenue or 8th Avenue. Everyone entering this area must pass through NYPD inspection including bag check and wanding. Usually, backpacks and large bags are prohibited. Vehicular traffic of any sort is prohibited. This “lockdown zone” is controlled by the NYPD. Guests who are attending our NYE Gala at M Social Hotel will receive a credential letter to access the M Social Hotel.

A: A credential letter will be provided. You will show the letter to police officers and on-site event staff to pass the barricade and access the M Social Hotel.

A: Yes, we offer a 2-night minimum stay at the M Social Hotel plus luxury airport/hotel transport. King-bedded rooms and Double-bedded rooms are available. You can also purchase additional nights to extend your stay. Please contact us for more information at or call (800) 999-8160.

Book Your NYC New Year's Eve Multiday Experience

Choose NYE Gala Admission + 2-night minimum hotel stay at M Social Hotel + luxury chauffeured airport/hotel transport

Or, choose NYE Gala Admission + 2 NYC experiences

Planning for a complete NYC New Year’s Eve vacation? Ask us about our exclusive classic & holiday-themed NYC travel experiences, including:

  • Classic NYC Tours
  • Classic NYC Food Tasting
  • Broadway VIP Experience
  • Home Alone 2 Tour
  • Holiday Light Tours
  • Christmas Caroling Cruise
  • The Rockettes Experience
  • Ice Skating at Iconic Rinks
  • Kid-Friendly Experiences
  • And More!

What Our Clients Say

About Beyond Times Square

Beyond Times Square (BTSQ) is a luxury travel service company with a 20-year history of delivering tailormade, luxury travel programs with authentic local experiences. With its exceptional expertise and extensive network of specialists, local experts, and high-quality vendors in the travel industry, Beyond Times Square offers supreme hospitality to both individual and group travelers in New York City, Washington D.C., Boston, Philadelphia, Niagara Falls, and surrounding areas.

We are a proud member of:

Beyond Times Square

300 Park Avenue, 2nd Floor New York, NY 10022

(212) 564-1001

(800) 999-8160

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